ROLE: Design, Photographic Retouching
The National Lottery is currently part of Camelot Group, and it began its gaming operations since 1987 in Ireland. It has an online presence and has a well known network of over 3,700 retail agents across the nation. They mainly promote three families of games: Lotto, EuroMillions, and Daily Million.
In 2012, our agency was asked to design a few online games that would help engage users through Facebook. In this particular project we came up with a game to help promote 'EuroMillions' that would help to tie it in with the TV ad.
'Peggy', is a typical Irish granny that one day wins the EuroMillions and decides to live the rest of her life as an eccentric millionaire. In this game we proposed to showcase a series of her mansion's rooms for ten seconds at a time and then ask people questions related to the objects that appear in the room.
This Facebook App was initially concepted by Sean Sharkey and the initial designs were made by Sara O'Dea. My own personal contribution was to design a few rooms for 'Peggy's Pad' over the years.
