Typedreams: A Memorable Image Library for Creatives
Role: art direction, owner
Overview
Typedreams.site is a curated image library designed for creatives, offering high-quality, themed collections that spark inspiration and save time in the creative process. Built with a focus on visual storytelling, the website features small, cohesive packs to help designers and content creators find the perfect visuals for their projects.
concept
The concept behind Typedreams.site is rooted in the belief that AI-generated imagery, when guided by thoughtful research and artistic direction, can complement and enhance traditional creative work rather than replace it. Typedreams grew from identifying a gap in the creative market: while stock image platforms offer vast libraries, they often lack thematic cohesion and unique artistic flair. This approach not only enhances the quality of the final images but also challenges the perception of AI-generated art as generic or soulless.
making art visible
As I developed Typedreams, I recognised that AI-generated art doesn’t exist in isolation, but it’s a part of a growing conversation among artists who are exploring the medium’s potential. Creating a blog for artists enabled me to connect with individuals from diverse backgrounds, cultures, and creative disciplines, gaining insight into their processes, inspirations, and perspectives on technology in art.
Through these conversations, I discovered a shared commitment to ethical usage. Many artists spoke about the research that goes into crafting prompts, the emotional resonance they strive for in their imagery, and the ways they blend AI outputs with traditional techniques.
Their work helps position the library as part of a larger cultural shift where human creative and machine intelligence work in tandem.
Key learnings:
Monitoring engagement metrics such as downloads, repeat visitors, and time spent browsing collections.
Having ongoing interviews with AI artists allows the community to stay informed about new techniques, tools, and trends.
Expanding the variety of collection to test emerging niches while maintaining a high level of curation with artistic integrity.